If you want to be on a path created by someone, then that is the easiest thing to do. You just spark your car and drive. However the disadvantage is that, because many in life wants a quick fix to their destination of success, they all take the easiest path where the path is already created.
Hence such a path is bound to be crowded and traffic is a lifestyle. That means to be distinct in such a crowded market means you need to do things differently, go the extra mile and create an identity that makes you unique.
Promotion comes from the difference you bring to the market and not the sameness you experience with the average minded colleagues in the crowded market that you operate.
Always remember it’s possible if only you believe
Inspirational Speaker & Business Consultant